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 »  Home  »  Magazine Departments  »  Product of the Week  »  Product of the Week
Product of the Week
By Tom Landers | Published  01/12/2015 | Product of the Week | Unrated
TaylorMade SLDR Driver
Product of the Week, October 12, 2013

TaylorMade SLDR

“A forward and low CG is the holy grail for creating maximum ball velocity and optimizing launch conditions,” says TaylorMade’s chief technical officer Benoit Vincent. “A low and forward CG creates a larger area of the face that will produce higher launch angles and lower spin. Higher launch with lower spin leads to a longer carry on tee shots combined with the potential for more roll because of the shallower descent angle.” So that’s exactly what TaylorMade did with the SLDR. But the improvements don’t stop at just high launch, low spin and a larger sweet spot.

When you see the SLDR for the first time the first thing you notice is that it is not white! But when you look at the undercarriage, you see that TaylorMade has “reinvented” moveable weight by placing an adjustable weight, (now a full 20 grams!) in a “speed slot” mechanism on the sole located right behind the face much like in the company’s “fast faced” RocketBallz fairway woods and rescues. The new sliding weight system is not only more user-intuitive with clear designations for “DRAW” or “FADE,” it’s also better technology,” says Tom Olsavsky, TaylorMade’s senior director of product creation.

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Week of October 12, 2013 Follow Golfing Magazine